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Just a Card Indie Week

If you follow any small businesses on social media, you may have noticed a lot of shouting about Just a Card Indie Week recently – but what exactly is it all about?!

Just a Card is a fabulous campaign focused on encouraging people to support independent makers and artists, and to shop small – you can learn more about it in my previous blog post here.  Throughout Indie Week we’re given a series of social media prompts to follow and it’s the ideal opportunity for small businesses to promote their work and share why shopping small is so important.  The week culminates in Indie Friday, an independent creative alternative to Black Friday, where we ask shoppers to consider shopping small from independent businesses rather than the massive retail giants – even switching just one purchase to something from a small maker can make a big difference (Holly Tucker talks about this more here in a recent Forbes article)!

So to help you along with some gift and shopping ideas, and in the spirit of today’s Just a Card prompt of celebrating independents, here are a few of my own favourite small businesses below!

  • Time Flies for Kids – if you are looking for a gift idea for the children in your life, look no further!  TFFK offer children’s activity packs ram packed with games and ideas to keep children from ages 5-14 entertained!  Not only are they bags of fun but they are eco friendly, and they also PLANT A TREE for every 10 packs they sell! And if that wasn’t enough, you can also have your pack sent straight to the recipient and include a gift card from yours truly! 
  • Izzi Rainey – based on a farm in Norfolk, this small textile company makes beautiful stationary and homeware products.  Inspired by life on the farm they offer a range of items from mugs to tea towels, hot water bottles to oven gloves – you can literally find a gift for anyone!
  • Leona’s Mindful Makers – want to gift a little calm through creativity?!  Then this is the place to head to! Leona offers a range of craft kits aimed at helping you take some time out for yourself and practice a little mindfulness!  If you are based in the Newcastle area, Leona also runs workshops and craft clubs to help you meet like minded people!
  • Helen Chalmers Glass Jewellery – if you are looking for gorgeous yet affordable jewellery, then look no further!  Based in Scotland, Helen makes a range of glass earrings, in all kinds of varying colours, meaning you really can get something to go with every outfit!  Given my own collection of her earrings is getting slightly out of control, I couldn’t not include her here! 
  • The British Craft House – and finally, I had to include my fellow makers from TBCH, but with so many wonderful gift ideas and artists to choose from, it’s hard to narrow it down to just one!  Some of my own fab purchases (it’s a dangerous place to sell!) have included a unique wood and resin necklace from Bevart designs, intricate silver earrings from the ticketyboo coo, stunning fabric vases from The Fabric Vase Company, delicious baked treats from Short But Sweet and adorable children’s clothes from Happy Hedgehog Designs – take a browse through the site if you dare! 

Happy  shopping – and please do comment below with any favourite small businesses of your own! 

Image credit: @nikkimiles_
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Just a Card

Have you heard about the Just a Card campaign?!  If you are a fellow maker, or a fan of shopping with independents, you may well have done but if not, grab a cuppa, settle down and let me fill you in!

The Just a Card campaign was founded by Sarah Hamilton who was spurred into action when she spotted this quote from a gallery that was having to close its doors “if everyone who’d complimented our beautiful gallery had bought ‘just a card’ we’d still be open”.  Not only is this just super sad to hear, but independent shops, galleries and small businesses are vital to local economies – they make our towns vibrant, Crofts Crafts Just a Card bloginteresting places to visit and are a great way for designers and makers to be able to showcase their work.  Our high streets would be a lot more boring without them!  So the aim of the Just a Card campaign is to encourage people to support and buy from artists, makers, independent shops and small businesses.

You’ve probably heard the saying “every time you buy something from a small business, an actual person does a happy dance!”?  Well this couldn’t be truer.  Shopping handmade really does mean the world to independent artists and makers – not only are you helping small businesses to stay open, but you are supporting creativity and somebody’s dream.  Crofts Crafts Just a Card blog -pinPlus, have you ever noticed how much people appreciate a handmade gift?!  They show you’ve taken the time to seek out something you know someone will really love, something that might be really personal and unique  – so really, shopping small is a win, win!

The Just a Card campaign really reinforces the message that all purchases, no matter how small, are crucial for independents to survive.  And it doesn’t have to be just a card – it could be just a print, just a book, just a mug, just a pin – but every purchase makes a massive difference to artists and makers, and enables them to continue doing what they love.

The campaign is run by a team of wonderful volunteers, and if you would like to support them you can donate on their web page or buy the Just a Card pin, window sticker or print.  But the fabulous news is there are also loads of ways you can support the campaign even without spending a penny!

How to get involved:

  • there is a bunch of free stuff you can download from their website such as blog buttons and flyers & posters for your events
  • follow the campaign on Twitter and Instagram and like, share and RT their posts
  • add ‘Just a Card supporter’ to your Instagram bio like this
  • take part in Just a Card Indie Week – usually in November
  • and most importantly just help SPREAD THE WORD!  Every like, share, RT and conversation about the campaign helps spread the message far and wide!

So who feels ready to be a Just a Card Warrior?!  Hopefully the above links are useful and from this handmade maker, thank you very much for taking the time to #shopsmall and #supportindependents!